Video interview with Tapio Liller

“Budget like an online marketer, write like a journalist.” – that’s only one lesson Tapio Liller passed on during his speech about the barriers and pitfalls of the B2B online magazine Curtalo. We asked him what agencies should consider when developing a similar project, what challenges and problems could come up and how to solve them the best way.



produced by Lea Pfeiffer (@_LeaPfeiffer) and Vanessa Stern (@vanessadstern

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